GTE FINANCIAL TAKES HOME THREE AWARDS FOR INNOVATIVE MARKETING, INCLUDING GOLD IN BUSINESS DEVELOPMENT

TAMPA, FL June 2022: GTE Financial, Tampa's premier not-for-profit credit union, is pleased to announce they have won three awards in the 2022 Marketing Association of Credit Unions (MAC) national competition. The credit union brought home gold in Business Development and two silvers for Broadcast Video and Annual Report.

GTE's award-winning marketing team successfully earned gold in business development for its GTE + WE video, which highlights the partnership with a local business and includes a testimonial from the owner. It showcases the concept that by working together, GTE and its business partners can drive success throughout Tampa Bay. Additionally, they received silvers for their well-designed annual report and for their television commercial series "Swipe It Forward," showcasing GTE's philanthropic efforts as a result of members’ card swipes.

"It's so rewarding to be recognized by our peers in the industry. I am beyond proud of the marketing team and their impact on GTE’s success," says Mandy Zurbrick, Senior Vice President and Chief Marketing Officer at GTE Financial. "We implement countless marketing strategies throughout the year, designed to achieve the credit union's goals and initiatives. Winning three MAC awards is an honor and testament to the value of our team."

The MAC Awards have celebrated successful marketing within credit unions around the nation since 1986. Distinctions are based on objectives, target audience, overall strategy, competitive factors, and return on investment. 

For more information on the Marketing Association of Credit Unions and the 2022 MAC Awards, please visit macnetwork.org/awards.